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  • 從問題中做分析,產品才能準確到位

    2017-03-17| 發布者: admin| 查看: |

    是到底要解決什么問題(沒問題存在的需求都是偽需求)?
    這個問題是不是特別嚴重?有沒有詳細的場景描述(XXX時,特別討厭做XXX,要是XXX就好了)?
    有多少用戶會遇到這些問題(比如是你和你老婆會遇到,還是你確定所有人都會遇到)?
    2.2 需求剛弱:
    是不是很痛點、很貼切的需求(比如上門洗車并不是剛需)?
    能不能解決實際問題(比如不解決真實性的問題,只是把租房信息放平臺上有意義嗎)?
    目前用戶的需求是不是已經充分滿足(比如我為什么要特地下個舞蹈教學愛屁屁而不是在優酷看)?
    2.3 需求真偽:
    是不是大家都認可這個問題需要解決(比如「我胖但我不想減肥」)?
    大家說的需求是不是大家真正的需求(什么是「偽需求」?能否舉例說明? – 蘇杰的回答)?
    ?
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